Welcome to our blog where you’ll find updates from #TeamTopHat and learn about all the awesome SEO stuff we do.
In this episode of #TopHatChats, we were joined by Carolyn Shelby, Principal SEO at Yoast, for a deep dive into how Google crawls and indexes blog content. From Roomba and gold-mining analogies to real-world SEO tactics, Carolyn and Arsen unpacked […]
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In this jam-packed episode, we dove into the biggest SEO updates shaping 2025! From Google’s latest algorithm shifts to the rising power of AI-driven search, we covered what’s changing and how you can stay ahead. We explored Google’s shift toward […]
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Google has made significant updates to its Quality Rater Guidelines, and these changes could impact how content creators, publishers, and bloggers approach their work. But what exactly has changed, and how should you adapt your content strategy? Catch up on […]
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What happens in Vegas doesn’t always stay in Vegas—especially when it comes to the incredible SEO knowledge shared at Evening Bites and SEO Insights! Presented by: This unforgettable evening brought together food bloggers from around the world for a night […]
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As 2024 wraps up, we took our audience through the latest Q4 Google Algorithm updates and what they could mean for their SEO strategy. We broke down the biggest changes impacting search rankings, shared actionable insights to help you finish […]
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In this episode, we hit rewind and took a fun dive into the key changes shaking up the algorithm over the past three months. We chatted about search rankings, fresh content strategies to keep you ahead of the game, and […]
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Another quarter reviewed and we didn’t hold back! Our panelists brought you the most recent Google updates news, breaking down the Helpful Content Update, uncovering insights from recent Google leaks, and exploring strategies for recovering lost traffic. We answered live […]
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Our Evening Bites and SEO Insights in Portland was a fantastic event. We had the pleasure of meeting new faces and connecting with talented bloggers from the travel community. Thanks to our friends at Mediavine, we hosted a night brimming […]
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We’re still excited about Evening Bites and SEO Insights in Chicago. It was a fantastic mix of learning, connecting, and just plain fun. Over 80 food bloggers from all over the world joined us, bringing a wide variety of experiences […]
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This is our first episode of 2024, and it was a game-changer! We unpacked the latest Google updates from Q1 that have sent waves through the blogging community. We discussed the updates, their implications for your blog, AND actionable tips […]
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