TopHatRank's Blog

Welcome to our blog where you’ll find updates from #TeamTopHat and learn about all the awesome SEO stuff we do.

Google Analytics 4: How to Find New Users

With Google’s new Google Analytics version 4, there are many new steps required in order to fulfill familiar tasks. This has made a number of changes to the overall analytics and reporting process that has infuriated people. Rather than learn […]

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Google Analytics 4: Where to Find Total Sessions

Google Analytics 4 has caused a massive wave of change in the SEO industry. Including the sunsetting of Universal Analytics (the previous version of Google Analytics) and that it will stop processing data as of July 1st, 2023. There are […]

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Google Analytics 4: How to Find Page Views

Google Analytics 4 has been both a blessing and a curse to the SEO world. Mostly a curse, however, because few know how to use it, let alone how to use it effectively in their analytics reporting. But, that’s where […]

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Unlocking Advanced Strategies for EEAT: SEO For Bloggers Episode #34

In this recap our experts unveiled the secrets of EEAT (Expertise, Experience, Authoritativeness and Trustworthiness)! Our goal with this episode was to guide you through practical strategies that are easy to implement, helping you establish yourself as an expert, enhance […]

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GA4: Going Beyond the Setup: SEO For Bloggers Episode #33

In this episode, our experts took you beyond the initial setup of Google Analytics 4 and dove deeper into the advanced features and capabilities of this powerful analytics platform. So whether you’re a seasoned analytics pro or just getting started […]

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For Food Bloggers: What Is E-E-A-T And Why Should I Care?

As a food blogger, you want to make sure that your readers have the best possible experience reading your content and engaging with your brand. To do this, one of the key elements you need to consider is E-E-A-T: an […]

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Q1 Algorithm Updates: Diagnosing & Recovering Lost Traffic: SEO For Bloggers Episode #32

Watch this month’s episode of SEO for Bloggers where our SEO experts focused on overcoming the challenges posed by the recent Google algorithm updates and adapting to the changes using SEO strategies to update your content for traffic recovery. Adjusting […]

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Live at Tastemaker: Keywords, Topics and Intent: SEO For Bloggers Episode #31

We headed to Chicago for a Live SEO for Blogger’s episode on stage at the Tastemaker Conference!  In this episode, our panel of experts discussed why creating high-quality content that aligns with relevant keywords, and user intent is crucial for […]

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AI and SEO: Navigating the Future of Blogging with Artificial Intelligence: SEO For Bloggers Episode #30

ChatGPT is all the buzz!  Are you unsure how to use AI to streamline your keyword research, generate creative content, or maybe just some daily writing assistance? On this episode, our SEO experts tackled all your questions and discussed how […]

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How to Discover Topics That Will Bring Traffic: SEO For Bloggers Episode #29

Running out of new topic ideas? In this episode of SEO For Bloggers, the crew shared how to determine what topics your audience wants to see more of, and less. Learn what trending topics are worth jumping on board for […]

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