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Facebook Graph Search Overview for Local Businesses

facebook graph search

Facebook has just announced their new “Graph Search,” which is their new version of search that does much more than serve relevant results based on a simple term. It connects your desired search with social signals based on user data that they already own.  It’s no surprise that this is

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Tom Tom Map Locations – Optimizing for Apple Maps Part 3

apple maps tom tom

As you all know by now (hopefully), the announcement of an Apple Maps release for iOS 6 caused quite the stir in the SEO community – and for good reason. With the number of iPhone users who will potentially be using Apple Maps as their primary source for looking up

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Acxiom Data – Optimizing for Apple Maps Part 2

apple maps

Ever since Apple Maps was revealed, the SEO community has been talking all about how to make sure your business is optimized for it – even us! In short, we’ve said that there are a few main things you need to do: Confirm that all of the main data providers

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Optimizing Local SEO for the New Apple Maps

apple local optimization

If you haven’t already heard, Apple unveiled their plans for “Apple Maps” last Monday at their Worldwide Developers Conference.  They are entering the big arena of Local Search here, in which they are trying to compete with Google as the main map provider for Apple products. That’s a tall order

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Updates to Google Analytics – Better Conversions for You

google analytics

Throughout May, Google rolled out some very useful updates to Google Analytics. These changes are aimed at helping you improve your website on both the front and back ends, giving your users a better, more targeted content experience while improving your conversions and giving you an idea of what your

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How to Survive the Google Places Merge into Google+ Local

google plus local seo

The day everybody has been expecting is finally upon us – as of last Wednesday, Google+ Local has been rolled out by merging Google+ and Google Places.  According to the official Google blog, the aim of the merge is to “improve the way people discover new businesses, rediscover places they

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What is Squidoo and Why You Should Use It!

Squidoo

Squidoo is an online search engine information community that heavily involves the input and interaction of the website’s users. Squidoo was first conceived in the early 2000s. After several years of development, Squidoo was released as a beta testing website in 2005. By then, the group of innovative web designers

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Mobilizing & Modernizing Your Sales Force

modern-sales

There was a period, some time ago, when selling was straight-forward. Sales reps hit the road full of ambition, desire for success and little else. These reps would approach clients one-by-one and do what they do best – pitch product. Sometimes it would work, sometimes it wouldn’t but by being

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Why Social Media Matters for Small and Medium Businesses

cantfindimage

Why Social Media Matters Even if you’re a newcomer to the world of online networking, you’ll be aware that social media is an online phenomenon that is rapidly growing – and changing every day. This makes it hugely powerful, and hugely interesting – but also rather frightening, if you’re not

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What is Pinterest.com and How Do I Use It for My Small Business?

pinterest-logo

Pinterest.com was started in March 2010 and by August 2011 Time Magazine named it one of the top 50 best websites. A few short months later the Pinterest site, owned by Cold Brew Inc. was named one of the top 10 social networks with over 11 million visits per week.

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