Oh No! Another Google Update! What Now? In the SEO world, there seem to be a lot of metaphorical chickens running around with their heads cut off right now due to the impending mobile updates. Impending updates, you ask? What, […]
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Google’s SERPs Are Changing… And So Should You! Google’s algorithm is making a slow yet drastic change from a pure “keyword-index” based search engine, to a more user behavior, user intent and contextual data driven platform. Back in the “good-old-days” […]
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If a tree falls in the forest, does it make a sound? This age-old philosophical puzzle is one which applies very neatly to a problem faced by many people currently pumping energy, resources and budget into a content marketing strategy. […]
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