Learn SEO

Gone are the days where building a website is just about making it the flashiest.  Now an essential aspect to consider when creating a website is .  Search engine optimization, known for short as SEO, is a process of making many small modifications to a site in order to improve

For a user, a page title is the text that appears at the top of the browser window, which tells them what the topic of the page is. As a marketer or web developer, title tags have a much more important role. This is important because what you put in

Meta tags, although typically unseen by visitors directly on your site, are very useful in getting them there. Title tags are only a few keywords, but description meta tags can be anywhere from one sentence, to a short paragraph. The purpose is to give search engines a summary of what

Anchor text is text that shows up as a link in content, meant for clicking. The link can be directed to a page on your site, or to a different site. The text should accurately tell the user and search engines what the link is about. This process helps increase

Heading tags are text phrases that are larger than regular body copy on a page. I.e. In this case, the heading tag is ‘use heading tags where appropriate’. Proper use of this form of formatting adds structure to a page. It helps users quickly scan a page and see if

Images are meant to beautify your page, help break up blocks of text, and add visual explanations. Although this may seem simple and straightforward, there are actually ways to make the use images more effective. All images on your page have a distinct filename; otherwise, it would be the exact

“Robots.txt” files are used to specify whether or not search engines can access certain parts of your site in order to crawl and index the information. The file must be named “robots.txt” and placed in the root directory. Sample address of a robots.txt file. This coding denotes that search engines

Using nofollow attributes is a way to tell search engines not to allow certain links on your page to influence your rankings in search engine results. To do this, you add rel=“nofollow” inside a link’s anchor tag. Sample of coding to remove link from your search engine reputation. Typically having

While you may not be ranked at the top of search engine results immediately, your site will still gradually gain visitors overtime. This will happen through various forms of promotions. The more effectively your site is promoted, the more likely it’ll reach intended viewers in your market. Of course, the