This is a presentation Arsen Rabinovich prepared for the Virtual Tastemaker Conference that was held in September 2022. Please note that we do not recommend making changes to your website during a rollout of any Google Update. This presentation is […]
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Another new year and another round of big changes to Google’s algorithms. Like in many years past, 2020 saw some massive leaps in the technology to assist every day users navigating through the massive amount of information available on the […]
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Discover how to properly optimize your blog images and the overall best practices for including images into your content in this episode of SEO For Publishers. You won’t want to miss hearing from our special guest, Abbey Rodriguez, who shares […]
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It’s worth mentioning that anytime a significant algorithm update occurs, webmasters should expect any previous rankings for broad, generic keywords to decline and in some cases disappear for good. Why do rankings flucuate? It’s largely due to the fact that […]
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One of the SEO techniques that gets abused by novices is a technique called keyword stuffing. To the human eye, it’s easy to recognize, and search engine crawlers and algorithm updates have also gotten savvier and savvier at recognizing when […]
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As a blogger, you likely don’t have a lot of resources, a full content team, or expensive SEO software watching out for your website. Links have long been regarded as a vote of confidence between websites. An internal link between […]
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Ever wonder why most people don’t like used car salesmen? They’re oftentimes overly pushy about selling you a car. In a manner of speaking, in the online blog space, the same is true for bloggers who come across as overly […]
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Indexation of lower value pages was among many of the findings from our correlative study of the November 2019 Google update. As a result, one of our recommendations is that websites (blogs) need to cut down on low-value pages by developing […]
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If you had to choose between ranking a web page because it loaded quickly versus one that implicitly matched the user’s need, which would you rank highest? OK, technically, that’s a trick question because both of those factors are involved […]
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While it’s a common practice to run advertisements on your blog as a method of monetization, there is a limit. If, however, your blog has a disproportionately large amount of ads on each page, it can come across as intrusive […]
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